Brand design in Quito for companies that also need to produce

It depends on the scope, and the difference is significant. A standalone logo doesn't cost the same as a full brand system with horizontal and vertical versions, a monochrome version, a measured palette, defined typography, approved and prohibited uses, and a usage manual. Starting from scratch doesn't cost the same as tidying up a brand that already exists, either. Tell us what you have today and what you need to solve, and we'll give you a fixed quote for the full project: we don't work on an hourly rate, because that forces the client to watch the clock instead of the result.

A logo with its versions and a basic usage guide takes two to three weeks; a full brand system with a manual, templates, and applications takes four to six. The schedule is set in writing at the start, with presentation and approval milestones marked out. The actual timeline depends mostly on how quickly your feedback comes in each round: the design work moves fast, it's the client's internal decisions that tend to stretch out the calendar. If you have a deadline, tell us up front and we'll work backward from it.

Yes. The logo is delivered in vector format, with horizontal, vertical, and monochrome versions, plus formats ready for web and print, and the manual with usage rules. The work is yours, and you can take it to any vendor you choose: we don't hold files back or charge extra to deliver what you already paid for. We mention this because it's a common practice in the industry, and it usually surfaces too late, when a client needs the file for a printer and doesn't have it.

We're building one with recent work, and we're upfront about it: our merchandising line has a documented portfolio with Nissan, PTC, and Halliburton, while graphic design doesn't yet. For now, the complete case study is C.I.M's own rebrand: three line logos unified, a palette measured against WCAG, and a 53-page manual. You can see it applied on this very site, which is the result of that work. If you'd rather work with a vendor that has an extensive graphic portfolio, that's a legitimate reason to choose someone else.

See the merchandising portfolio

Yes, and often that's the right call. It's exactly what we did with our own: we identified the element people already associated with C.I.M — the flower — kept it intact, and organized everything else around it. Throwing away recognition that took years to build is the most expensive mistake in a rebrand, and it happens because someone wants to show a visible change. We start by auditing what your audience actually recognizes and what it doesn't: what works stays, what gets in the way goes.

Yes, on a monthly plan: pieces for the feed, reels, and ads built on a graphic line defined in advance, so the account looks consistent instead of like a string of unrelated posts. If you also produce merchandising with us, the content feeds itself: the actual pieces we manufacture get photographed and turned into social media material, which is far more credible than a generic template. The plan is sized to the volume you can sustain, not to what looks good in a proposal.

Design work is done remotely without any issue, and we do it for clients in other cities: meetings happen over video call and deliverables are digital. What does need to be coordinated in Quito and its valleys is physical production — printing, textiles, engraving — and delivery at the event venue, which is where having the vendor nearby makes a difference. For a client in another city who only needs design work, distance doesn't matter.